Nir Nursery is a breeding and propagating company of Wax flowers and other Australian aboriginal plants for the cut bloom and pot plant diligence . The family agriculture farm was start in 1932 by Yochevet and Haim Nir , Nitzan Nir ’s grandparents . In 1965 his parents Gideon and Roni Nir , started managing the farm and lead off a efflorescence farm with Carnations , gypsophila , and later wax efflorescence . Nitzan and his married woman Tali joined the business in 1983 and established a multiplication nursery for wax prime and pot works . This is explain by Nitzan Nir , owner of this society that is lionise its 40th day of remembrance next twelvemonth .
With the establishment of the glasshouse , Nir Nursery establish new seedlings of wax discrepancy . The company started selecting the best ones , and from that to " substantial training , " the distance was short . In the kickoff , they had just 3 wax varieties , supplying only three wintertime months to Europe alone . The team and Nitzan get systematic techniques - " food market - orientated breeding , " based on collect data point from final customers and growers to empathize the marketplace demands and potential next developments they could implement .
" The market place required high volumes of consistent production class - round , so we focused our breeding and development on those goals , " said Nitzan . These days , Nir Nursery supplies varieties that bloom from other autumn through winter until former summer . We have develop agriculture partnership with raiser in southern and northern hemisphere countries , making it potential to supply the grow requirement of the global mart year - rotund , " Nitzan explains .
Wax efflorescence novel productsNitzan open some exercise of their new wax prime products . " Color Wax , " for example . The melody is unique for their root word people of colour ( cerise , orange , and bright green ) , with a long harvest home period , it can be used as a foliage filler , or the grower can deal it after it efflorescence .
" Jupiter Wax Line ™ " is a line of blossom with terminal inflorescences , which signify that the flowers are all hard on the top of the root giving it a volume on the top , unlike other varieties in which the flowers are on the side of the stem .
Intergeneric cross : Rey is a new product , an inter - generic cross . The flowers bloom from mid - winter to mid - summer .
Other raw products : Chris - Tal is a newfangled adenanthos selection , ideal for a Christmas tree potted plant .
Curly is Isopogon for the foliage market place .
reddened star , Amazon , and Aurora are three Anigozanthos varieties that are good for both contract flowers and winter flowering pot plants .
Looking to the futureNir Nursery focuses on breeding for vase spirit , flower magnetic declination , and high-pitched quality . They have many pot and garden plant varieties in the pipeline , many more in the examination phase , and some already entering the marketing side .
" market new alternative - look flowers and variety show can be challenging for a belittled family business , especially in materialistic markets with substantial traditional vogue that are not always capable to convert . Despite that , establish on our product ’s securities industry and patronage results , we see a very smart future for our breeding line of work , " allege Nitzan . get through here to see a video introduction .
For more info : Nir NurseryNitzan NirEmail:[email protected]www.nir.co.il
